In 2025, we partnered with the team behind BECCO to introduce ESCA — a new high-cuisine restaurant in La Roma built around a single guiding principle: elevating seafood as the protagonist.

In a city where the gourmet landscape grows more competitive every day, ESCA needed a voice capable of expressing refinement,  technique, and a culinary vision that goes far beyond “seafood.”
We crafted a brand language that speaks to precision, innovation, and the artistry of working with the ocean’s most complex ingredients.

From tone and narrative to visual direction and menu storytelling, we helped define ESCA as a restaurant that treats seafood not as a category, but as a craft — one worthy of Mexico City’s most discerning diners.